The Society of Convergence Knowledge Transactions ISSN:2287-8920(Print) 융복합지식학회논문지

The major technologies such as AI, Deep Learning and AR/VR representing the Fourth Industrial Revolution are generating social and cultural change. Therefore, by applying the Cultural Business Supporting System which uses advanced ICT technology to the Tourism Industry, Cultural Industry can be activated and the competitiveness of the industry itself can be achieved. By the app developed In this research, the professions lack of specific IT skills and marketing experiences can utilize easily with adapting already issued printed materials such as brochures and posters and the contents in those printed materials will be presented as AR service. The App and Management System will also save the costs and efforts in making reservations. The AR technology based O2O service portal App is developed as a result of this research. To make Practical and Entertaining factors, AR technology is applied. Furthermore reality contents can be easily loaded and the users of Application can use it in real time basis. In the further research, ‘Light Reality Contents’ easy to use on every people will be performed rather than specific and technical contents.